{"id":5087,"date":"2025-05-20T15:34:21","date_gmt":"2025-05-20T15:34:21","guid":{"rendered":"https:\/\/www.bang-marketing.com\/?post_type=projects&p=5087"},"modified":"2025-06-17T16:06:16","modified_gmt":"2025-06-17T16:06:16","slug":"irda","status":"publish","type":"projects","link":"https:\/\/www.bang-marketing.com\/en\/projects\/irda\/","title":{"rendered":"irda"},"content":{"rendered":"\n
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Check out the results,
\n<\/em>they speak for themselves!\n<\/h2>\n <\/div>\n <\/div>\n
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1. Crafting the core: mission, vision, and values<\/h3>\n
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True to our approach, we helped IRDA crystallize its mission and vision, and inspiring values that embody the essence of its organization. This strategic exercise enabled us to clearly define the direction to be taken for the visual redesign of the brand.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>

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2. A revitalized visual identity<\/h3>\n
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Tasked with refining the brand architecture, our team created a family of logos to represent its new divisions. Although IRDA\u2019s visual identity has evolved slightly, the priority was to retain the brand\u2019s recognizability and heritage.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>

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3. Celebrating the 25th anniversary<\/h3>\n
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In developing the new identity for IRDA\u2019s 25th anniversary, we introduced visual variations that celebrate both the Institute\u2019s history and its future. This visual language, modern yet rooted in IRDA\u2019s history, commemorates the Institute\u2019s 25th anniversary and propels it into its next phase of growth and innovation.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div> <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/section>\n\n

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Liking what you see?<\/em>\n<\/h2>\n
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Perfect! We\u2019re always on the lookout for excellent clients.<\/p>\n<\/div> \n Contact our team<\/span>\n <\/a>\n <\/div>\n <\/div>\n <\/div>\n

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IRDA celebrates 25 impactful years. A strategic repositioning, strong core values, and a refreshed brand identity ensure IRDA continues driving sustainable agriculture forward.<\/p>\n","protected":false},"featured_media":5089,"template":"","secteurs":[91],"project-types":[93,96],"class_list":["post-5087","projects","type-projects","status-publish","has-post-thumbnail","hentry","secteurs-public-parapublic-and-associative","project-types-branding","project-types-strategy"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.bang-marketing.com\/en\/wp-json\/wp\/v2\/projects\/5087","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bang-marketing.com\/en\/wp-json\/wp\/v2\/projects"}],"about":[{"href":"https:\/\/www.bang-marketing.com\/en\/wp-json\/wp\/v2\/types\/projects"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bang-marketing.com\/en\/wp-json\/wp\/v2\/media\/5089"}],"wp:attachment":[{"href":"https:\/\/www.bang-marketing.com\/en\/wp-json\/wp\/v2\/media?parent=5087"}],"wp:term":[{"taxonomy":"secteurs","embeddable":true,"href":"https:\/\/www.bang-marketing.com\/en\/wp-json\/wp\/v2\/secteurs?post=5087"},{"taxonomy":"project-types","embeddable":true,"href":"https:\/\/www.bang-marketing.com\/en\/wp-json\/wp\/v2\/project-types?post=5087"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}