Market gis data integration for municipalities
This high-performing brand is powered by outsourcing! With a clear positioning, cohesive brand identity, and our outsourced marketing service, Consortech shines as a geospatial performance leader.
Our team’s involvement with Consortech
A wealth of expertise: that’s the advantage of working with Bang. Our services cover all marketing fields and are specifically tailored to our clients’ needs. Here’s how we helped Consortech reach their goals.
- Brand strategy and positioning
- Value propositions
- Corporate tagline
- Brand manifesto
- Brand image redesign
- Visual platform
- Content strategy
- SEO strategy
- Website creation
- Motion design video
- Sales tools (stationery, brochures, PowerPoint, booth, and banners)
- Email marketing
Check out the results,
they speak for themselves!
1. Complete repositioning for truly effective marketing
By repositioning its brand around its specialized data processing and integration services, Consortech now promotes itself coherently to different municipalities across North America. What’s more, its new mission based on geospatial performance is now clear and part of a company discourse that’s shared by all multidisciplinary teams.
2. A compelling and attractive website
We created a strong brand image that featured Betty, a custom character created to personify the company’s approachable style, sparing no effort to simplify the message: video, brand promise, benefits-based discourse, and more. Betty was eventually joined by Booster and David, making the new illustrative platform even more effective!
3. A shift towards “Thought Leadership”
A strong content strategy, one that included blog posts, newsletters, conferences, webinars and more, played a central role in the company’s future activities. Everything was designed to ensure the brand’s notoriety and credibility for years to come.
