Your B2B brand strategy agency
What’s your company’s personality? Do its values, attributes, and DNA come through in its image? Brand strategy is about the philosophy behind the aesthetics.


Looking for a creative agency to define your brand identity?
Choose experts who establish your company’s personality before amplifying its presence. Our team of communication specialists and graphic designers will help take your brand to the next level.
Define your company’s profile to create a meaningful visual identity
It may seem obvious, but the better you understand your business, the better you can position it in the market! Often developed alongside brand positioning and sales pitch, a brand strategy helps identify key elements that should be reflected in your visual identity. Defining your company’s profile is the foundation of any successful brand refresh.
Think B2B when crafting your brand strategy
Business clients think differently from individual consumers, and understanding this distinction is our expertise. Bang Marketing is the only brand strategy agency dedicated exclusively to B2B, bringing high-value expertise to companies in every industry.
Enhance your messaging through brand strategy
Brand identity isn’t just about visuals! Redefining your company’s personality is an opportunity to reflect it in both your public content and internal communications. Fortunately, we have the expertise to support you from strategic planning to full execution.

Your company’s mission, vision, and values
Your brand is more than just a list of characteristics. That’s why we take the time to define your company’s mission, long-term vision, and core values. This process helps you better understand your brand and learn to better communicate it to clients.
Your brand promise
What drives your business? Is it delivering the highest-quality products? Providing unmatched customer service? Together, we’ll define what motivates you daily and how you want to be perceived by potential clients.
Your brand voice
Your brand is also expressed through words. It has a voice and that’s why it’s important to clearly define your brand strategy. Our B2B content strategists and copywriters craft the perfect brand voice based on your target audience. We then bring it to life through engaging, customized content.
Frequently asked questions about brand strategy agencies and services
How to develop a brand strategy?
A brand strategy begins with a deep understanding of your business. Start by defining your company’s personality, values, and mission. If you haven’t already, ensure your brand positioning and sales messaging are well-documented and defined. Need expert guidance for your brand strategy? Give us a call!
Our blog articles

Brand manifesto: Conquer your audience!
This text has been updated and replaces the one produced on July 7, 2017. Making your brand’s voice heard is […]
Branding
Oct 17, 2019
/2 min

Understand (finally!) the different types of graphic files
Unless you have a background in graphic design, the difference between different file formats may seem obscure! Why[…]
Branding
May 8, 2018
/2 min

5 criteria for assessing the value of your B2B brand
You know how important a brand is for B2C (business-to-consumer) companies. However, according to Forbes magazine, […]
Strategy
Jul 22, 2014
/3 min