HR marketing
Struggling to recruit and retain employees? Our employer branding experts master every aspect of HR communication.

Candidates are pouring in: why develop my employer brand?
Labour shortage here, labour shortage there. Today, is that really the case? For some, yes: recruiters are unfortun[...]
HR marketing
Oct 8, 2024
/2 min

Talent retention: Are you practicing the delicate art of talent nurturing?
In a world where the job market is more unpredictable than Quebec spring weather (suddenly shifting from a talent s[...]
HR marketing
Jun 4, 2024
/5 min

For a strong employer brand, create synergy between marketing and HR
We often talk about the employer brand—that perceived identity that brings together your positioning in the job mar[...]
HR marketing
Jun 20, 2023
/3 min

What is inbound recruiting?
As you know, the recruitment landscape is constantly changing. One key aspect to consider is meeting the needs of c[...]
HR marketing
Apr 25, 2023
/3 min

HR marketing and employer brand: what’s the difference?
In a job market where talents have many opportunities, your company has everything to gain by standing out. To achi[...]
HR marketing
Mar 28, 2023
/3 min

Employee brand ambassador: where to start?
On social media, who hasn’t shared a good moment at work or a glimpse of their daily life with their professional o[...]
HR marketing
Feb 8, 2022
/3 min

6 essential elements to unlock the full potential of your career page
A prime showcase for your company’s open positions, the careers page on your website plays a key role in your prosp[...]
HR marketing
Sep 14, 2021
/4 min

How do you pass on your company culture to new employees?
If you are like 99% of SMEs in Quebec, you perform better with a committed team that has your corporate culture tat[...]
HR marketing
Jul 7, 2020
/3 min

Welcome and integrate new employees with your employee handbook
The first day at the office is often synonymous with reading the employee handbook. A must for welcoming and integr[...]
HR marketing
Jun 9, 2020
/4 min