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Simplifying data integration to help municipalities

What our team accomplished with Consortech

The advantage of working with Bang is the breadth of our expertise. We touch upon every possible marketing discipline – but not with every mandate, of course! Here’s what we did for Consortech.

  • Brand strategy and positioning
  • Value propositions
  • Slogan and brand manifesto
  • Digital content strategy
  • SEO strategy
  • Brand image redesign
  • Visual platform
  • Website creation
  • Motion design video
  • Sales tools (stationery, brochures, Power Point, booth, and banners)
  • Email marketing

Here are the results – That’s what really matters!

Complete repositioning for truly effective marketing

By centering its brand around its specialized data processing and integration services, Consortech can maintain a coherent image in the eyes of different municipalities across North America.

A compelling website that wows

With a strong brand image underpinned by Betty, a custom character created to bring the company’s accessible side to life, we did everything under the sun to simplify Consortech’s message: video, brand promise, benefit-centric content, etc.

A shift towards “thought leadership”

Developing a strong content strategy is the driving force behind the developments that will take place over the next few years: blogs, newsletters, conferences, webinars… we left no stone unturned in our mission to develop Consortech’s brand awareness and credibility.

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